Social Media has been around for almost twenty years from the days of AOL and MySpace to the present days of TikTok, Snapchat and Instagram. The platform may have changed and become more powerful, but the concept of sharing content, collaboration and connection is the same.
Sometimes there is the dark side of social media when the practicing the First Amendment has gone too far in a heated topic discussion or when information is shared for the wrong reasons. But the positives outweigh the negatives by a long shot and today, especially with the recent pandemic forcing everyone online, Social Media is more popular and powerful than ever.
Think about it. You come up with a funny video and put it on TikTok and hope for the best and find out you have 20k views in the first day. Ed Sheeran comes out with a new song today, and it already has 3 million views in the first three hours. You post great content about business and a huge influencer catches in their news feed and contacts you about an opportunity. Finally, how about connecting to your best friend from high school after twenty years.
The above examples are possible with enough engagement on popular social platforms, but let's look at ten reasons Social Media is good for you and society today.
1. Social Media Helps in Building and Enhancing Communities
2. Social Media Spreads Information Faster Than Any Other Media
3. Social Media allows People to Improve Their Relationships and Make New Connections/Friends
4. Social Media Helps Employers to Find Employees and Job-Seekers
5. Social Media is Good for the Economy. Think any Online Business
6. Social Media Connects Isolated People
7. Social Media Allows for Rapid Communication During Emergency Events
8. Social Media can Facilitate Face-To-Face Interaction
9. Social Media Brings Experts together to Collaboration and Implement New Ideas
10. Social Media Has Made the World Small and Accessible
How has Social Media helped you? Let us know in the comments.
Here is a great YouTube Video called Social Media 101 - Build Your Personal Brand. Check it out and take advantage of how Social Media can be good for you! Avoid its dark side and you will notice your personal perception and influence prosper. What will be next for social media? One thing is, it will be exciting!