Why Videos Are The Answer Today For Business Growth w/ Special Guest JVF Solutions

AIMC Marketing Tip - Why Videos Are The Answer Today For Business Growth w/ Special Guest JVF Solutions - Video marketing on social media is important because it helps capture attention, allows for remarketing based on previous viewing thresholds, and is overall more cost-effective.

Videos let you establish authority and a more personal feel to your message. You will be far more likely to connect on an emotional level with your audience if you use video versus another content type. Join Jeff DeSocio of AIMC Business Solutions with very special guest James "Family" Fuedo, President and Chief Technologist of JVF Solutions as they go over each of the key social media video platforms and why they should be a huge component of your marketing strategy to build your business. Jim and Jeff review Tik Tok, Instagram, You Tube, LinkedIn and Facebook. They also throw in a history question on which platform actually had the first video recording capability.

For more great content and to contact JVF Solutions, go to http://www.jvf.com For digital marketing, including text-based marketing, SEO or Online Reputation Management, go to http://www.aimcbizsolutions.com For a free business/digital marketing assessment using Thryv, contact us at http://thryv.grsm.io/aimcbizsolutions Please like/share/comment on our video and check out the AIMC Business Solutions You Tube Channel for more educational content!

AIMC Marketing Tip - Top 5 Social Media Platforms for Video

Today we are going to talk about the Top 5 Social Media Platforms for Video. You will be surprised what they are. By 2022, online videos will make up more than 82% of all consumer internet traffic — 15 times higher than it was in 2017. More and more of this traffic is coming from social video platforms, where video continues to evolve as a storytelling medium for brands and publishers, friends and family Videos are 12x more likely to extend reach and go viral versus the typical post w/ text and even pictures. It is a great way to promote your brand, your product or service. Here is a great blog on social media video - https://www.vidyard.com/blog/social-m...​ Contact us if you need any help at http://www.aimcbizsolutions.com

How Video Can Help You Beat Your Fear of Public Speaking

When it comes to what people's biggest fear, what are the first things that come to mind?

Going to the dentist?
Dealing with your ex after a breakup?
Going through tunnels in a big city?

How about public speaking?  25% of Americans say public speaking is their biggest fear.

Imagine if your boss or business partner pulls you into their office and asks you to present a key topic that in front of hundreds of people or on a smaller scale, you have to give a speech at a wedding in front of a bunch of intoxicated guests.   The first thing you want to do is hide under the nearing table.

Public speaking is one of the most fearful things anyone can do.   They stutter, say "Um" or sometimes pass out in mid-sentence.   It is much easier to be in the audience versus being the focus of the audience.

I personally had a fear of public speaking.  I remember getting in front of a room to present an IT project at a large retailer and proceeded to sweat so much, I had to put my dress shirt in a dryer to dry it out.   My speech was full of those "Um's" and "Ahh's" and the famous "You know" after every other word.

I ended up taking a Toastmasters class back in 2008, which really helped me beat the fear of speaking in front of others.  Case in point are some of my videos on my YouTube Channel where I had to get in front of people to talk about business networking and social media.

However,  there is a more immediate way to help beat the fear of public speaking instead of Toastmasters, and it happens to be that little device in your pocket.    It is the video camera on your smartphone.   I do recommend checking out Toastmasters at a later time.

Ok, I am going to cut to the chase.   My suggestion to you if you hate public speaking is to use your smartphone and video record yourself taking about your favorite topic and then work your way up to a topic that you may have to speak about in a public forum.   The old saying is practice makes perfect, so why not use something that is free, easy and personal to practice talking to people?

There are also all sorts of live video applications out there that you can practice doing live videos.   I look at live videos on social media as the next step after you practice doing videos on the Camera app on your smartphone.   By doing live videos on Facebook Live, Periscope or Instagram, you can ask your connections to critique your video and if there are any suggestions to improve your speech.   After all, your social media connections are your friends, right?

Start doing videos on a regular basis on your favorite topics such as sports, the weather, owning a business and other topics, and then over time you will notice your confidence increasing, especially if you start getting those social media likes for your recent live video.   Ask for feedback and note how much engagement there is after posting your video.

Ok, finally, you are asked to speak in a public forum.    So what really is the difference?   If you like the topic you are talking about, and if you look at your audience through the screen of your smartphone and think the audience are there to support you, then go for it and have confidence that you will rock it and woo your audience with great insight!  It gets easier more and more.