Market Like a Hot Shot - Episode 23 - Influence Like a Hot Shot -

Tired of chasing likes and follower counts that don’t translate into real business? In this episode of Market Like a Hot Shot, Jeff & James break down why influence isn’t about vanity metrics and is actually more about reputation, trust, and the conversations happening behind the scenes.

We dive into the dark funnel, the hidden world where buying decisions are made long before anyone clicks “follow.” You’ll learn how to spot the hidden power players who drive referrals, how to turn clients into megaphones for your brand, and how to build credibility that spreads in private spaces like Slack groups, mastermind circles, and community chats. Are you a small business owner, entrepreneur, or service provider who want to grow without obsessing over social media numbers? Then this episode is for you! It's packed with actionable marketing tips as we show you how to: • Build trust that spreads invisibly. • Create advocates who recommend you in conversations you’ll never see. • Anchor your credibility with events, podcasts, and insights that move markets. If you’ve ever thought, “Why doesn’t my follower count match my actual influence?” then this episode is your wake‑up call. Stop chasing numbers and start building the kind of reputation that wins deals, grows businesses, and lasts. Listen to Market Like a Hot Shot on your favorite Platform - http://linktr.ee/marketlikeahotshot

Spotify - Amazon - Apple - iHeart Check out our website and get some merch! http://www.marketlikeahotshot

Follow us on Instagram - @marketlikeahotshot Follow Jeff on Instagram - @aimcbizhealth Follow James on Instagram - @jvfsolutions #SmallBusiness #EntrepreneurLife #MarketingTips #BusinessGrowth #Influence #DarkFunnel #MarketLikeAHotShot

AIMC Marketing Tip - Go to a Networking Event to Meet Some Strangers -

As a kid, you were probably told that you shouldn’t talk to strangers. And for kids, that’s probably good advice. But, as we get older and start developing personal and professional relationships, talking to strangers can be a great thing.

In general, talking to strangers may seem daunting, but it's worth the effort. Not only can it lead to new connections and friendships, but it can also help break down social barriers and give you a fresh perspective on life. That is definitely the case at a professional networking event. The idea of networking does not have to be complicated. I think the lesson here is a simple one—step outside your comfort zone, meet new people, and try to make connections. Sure, it can be “scary” but sometimes you get lucky and score your next client, job or simply a friend. So in summary, at the next event, avoid the people you know and go up to a stranger, introduce yourself, and enjoy conversation. You never know who you will meet. For more networking and our events list, go to - http://www.aimcbizsolutions.com/massprofessionalnetworking #networking #strangers

Check out our video on our AIMC Business Solutions YouTube Channel

Living Your Life To The Fullest - Inspiration

AIMC Entrepreneur Tip - #Inspiration - Living Your Life To The Fullest - I recently attended the MA World Conference 2022 in Fort Lauderdale, FL and the theme of the event was "Living Your Life To The Fullest". You know there may be no tomorrow. You have to enjoy today and do the things you want to do, work your passion, help others and be successful. Life is too short to work at a crappy job, watch the negative news and hang out with the wrong people. Start today and be successful! Check out this amazing book called the Last Laugh by Dennis Franks and Vince Papale - https://bit.ly/3IyiIZO. Dennis lived his life to the fullest and demonstrated how helping others is the path to a great life. You want to explore some options to change your life and start today. This is our business - https://bit.ly/3IzwYkZ - w/ MA. It is the complete package!

Business Networking - How to be A Good Conversationalist

 One of the most awkward and challenging aspects of professional networking is when you at an event whether it is in person or online and you meet someone and the dreaded "What Do You Do?" or there is an awkward silence.   You may bring up the weather or sports, but overall you may be thinking, when is this going to be over.  Even worse, you network with someone that is practicing their overdrawn out elevator pitch.

But have no fear, there are amazing and engaging ways to be a good conversationalist and "break the ice".  It is actually not a bad idea to share your ability as a great conversationalist which would create a more inviting environment and even build trust between you and the person you met at an event.

In past blogs I have shared some "break the ice" questions to ask each other at an event or in a 1-on-1 networking meeting, but would I like to do here is focus on being a good conversationalist and provide ten tips to share your abilities as a good conversationalist.

1. Good conversationalists know how to give and receive compliments gracefully.

2. Good conversationalists can talk about many different subjects and are able to maneuver through conversations pertaining to things they know little about without difficulty.

3. Good conversationalists can quickly discern potential topics of interest to any given group and steer the conversation in that direction.

4. They don't gossip or repeat gossip.

5. They never correct another person's vocabulary or grammar.

6. They know when to discuss business and when not to.

7. They involve everyone in the group in conversation, not just one person.

8. Good conversationalists know how to step in to fill in an embarrassing void in conversation.

9. Good conversationalists have a good sense of humor and are able to relate stories well.

10. Good conversationalists can sense when they are boring people.

So there you go.  Be a leader at an event by being a good conversationalist and be known as that avid connector.   It not only creates a comfortable atmosphere, it is simply great business etiquette.

We will see you at the next event and look forward to great conversation!