There’s a lot of noise on social media these days and to stand out you must connect, engage, and build a community. Marketing on social media has gone beyond just delivering your products and services to consumers. If you are trying to build your business on social media, you must create connections and experiences to build long term brand loyalty.
Here, we explore why social media community building is so important, what it looks like, and how to build your own.
WHAT ARE SOCIAL MEDIA COMMUNITIES?
Social media communities are groups of people who feel connected to your brand, which eventually leads to them becoming advocates for your brand.
WHY IS IT IMPORTANT TO BUILD A COMMUNITY?
80% of brands say that their community-building efforts have resulted in increased traffic. The time invested in fostering a quality social media community is very worthwhile. It creates advocates for your brand which in turn reduces the cost of your marketing efforts.
Some final tips -
- Create a Facebook Group with a great name.
- Use Hashtags with your content.
- Like, Comment, Share, Repost Great Content
- Educate and Give
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Enjoy our video - Why Building A Community on Social Media Is Essential