Business Networking - Entrepreneurship - Health/Wellness - Digital Marketing - Music & The Scene!
Wednesday, April 27, 2022
Why is Twitter Better Than Facebook for Business?
Tuesday, April 19, 2022
So What The Heck is SEO Anyway? Why Does My Business Need It?
Last month I said we would make sure to explain marketing terms in plain English. So, let’s relive high school for just a minute. You walk into school and are the most popular in your whole school… Everyone knows you, they tell their friends about you, and you get invited to parties all the time.
That’s basically how SEO works. But, you are ‘your business’, your popularity is ‘how well you rank online’, and all those party invites are ‘new customers’. As you can see, SEO is actually pretty simple, but let’s dive into it a little more.
SEO, also known as Search Engine Optimization, is the process of optimizing or improving a website so that the website appears higher in relevant search engine results (like on Google). The higher your website shows up in relevant searches the more likely you are to get visitors to your website. And then from there, you are more likely to get new customers.
See, showing up on Google is somewhat like a popularity contest. The more “popular” your website is on the internet the higher Google will rank you. There are a bunch of other factors as well, but at a basic level that’s how it works. Essentially, you have to have good content that explains your services, keywords that you want to rank for as part of that content, and a website that loads fast. Seems pretty easy, right?
Every business should consider SEO to grow their business.
Here’s a few benefits to utilizing SEO:
- It can boost your content’s organic traffic (non-paid) and get long-term results (for years to come).
- It’s essentially marketing without having to spend any money on paid ads.
- Although paid ads can be a good supplement as you are working on getting a steady stream of organic traffic.
If you want to learn more about paid ads, check out the Digital Marketing Products on the AIMC Business Solutions website.
SEO requires long-term commitment to get results (min 6-12 months), so once you begin you’ll want to keep it going. You can’t build a strong, trustworthy relationship in a day, it takes time. Considering SEO during content creation or hiring a content strategist (we have one) is a great start, but it’s more than throwing a few keywords on each page and calling it a day.
Thursday, April 14, 2022
Why Being An Entrepreneur Is More Secure Than Being An Employee
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Wednesday, April 13, 2022
For Business Owners - How You Can Improve Your Customers' Online Experience w/ Your Company?
Are you losing customers with a poor online experience?
Making your customer happy is your first priority as a seller. Customers have high expectations for their experience, especially when online shopping. If you don’t meet or exceed those expectations, they will likely decide to not buy from you. You only get one shot!
But there is hope!
- Improve your grammar. Good grammar shows that you're a professional, legitimate company.
- Make your website mobile friendly.
- Provide customer reviews.
- Give a live chat option.
- Proofread your content.
- Offer free shipping.
- Make your site easy to navigate.
- Use good photos.
- Don't forget Site Search
Please email the following to jeff@aimcbizsolutions.com (Jeffrey DeSocio) and we can provide a free report for you!
- Business Name
- Business Address
- Business Phone Number
- Business Website URL
- Business Revenue (optional)
Tuesday, April 12, 2022
Did You Know That Your Life and Business Is In The Cloud? Breaking Down How Cloud Computing Rules Your World and Some Tips.
You Are The Sum of the Five People You Hang With The Most -
Jim Rohn once said, "You are the average of the five people you spend the most time with." The people we spend time with influenc...
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AIMC Business Solutions is always looking for ways to connect professionals to the best products, services and people to help grow their b...
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With the recent pandemic, we all had to adjust our lives as well with the way we worked out to maintain our fitness health. Gyms were cl...